Gympak is strengthening its communications power by appointing 28-year-old Hilda Almgren as Head of Communications – right in the midst of the company’s rapid growth, both in Sweden and internationally.
Just three months after starting her internship at the wellness company Gympak, Hilda now steps into a key leadership role. Her journey from intern to manager reflects the energy, spirit of innovation, and growth mindset that permeates all of Gympak.
From day one, Hilda demonstrated strategic thinking, creative excellence, and a rare instinct for brand building. The internship quickly evolved into something more – and with an ongoing bachelor thesis on gamification as a business and marketing strategy, Hilda’s profile is a perfect fit for Gympak’s forward-thinking culture.
“This is a milestone – not just for me, but a testament to the real power of internships,” says Hilda Almgren. “To contribute energy, ideas, and drive – and see it lead to a role I’m truly passionate about – feels amazing. I’m incredibly excited to help build a brand I genuinely believe in.”
Jone Sølvik, CEO of Gympak, comments:
“Hilda’s talent was clear from the very beginning. She combines strategic sharpness, creative vision, and deep commitment. Giving her more responsibility was the natural next step.”
Gympak is a Swedish wellness company that combines fitness, tech, and apparel in a complete solution tailored for hotels. Today, Gympak’s products and services can be found in hotels of all sizes across 14 countries – from independently run boutique stays to some of the world’s most renowned hotel chains. The expansion continues – and with it, a new voice in communications.
For more information:
Jone Sølvik, CEO, Gympak | jone.solvik@gympak.com
Hilda Almgren, Head of Communications, Gympak | Hilda.almgren@gympak.com