The Helsingborg-based company Gympak is making waves in the hotel industry with its innovative workout clothing and portable fitness equipment. With Krister Azelius as Chairman of the Board and Jone Sølvik as CEO, the company has established itself in an impressive number of European markets this year, with 4- and 5-star luxury hotels offering Gympak’s unique products and services.
Gympak is one of a kind – a solution that combines workout clothing with portable fitness equipment. This allows hotel guests to stay active without having to pack workout gear or visit a gym. While this solution is both positive and challenging, as it takes time to change an established industry like hospitality, more hotels are striving to offer top-notch service, especially in sustainability and wellness. Here, Gympak fills an important gap.
“We see a clear trend where guests are asking for healthy alternatives and want to keep up with their workout routines while traveling without extra packing,” says Jone Sølvik. “Gympak makes it easy for hotels to meet this demand by offering fitness equipment directly in the room or in the garden.”
Krister Azelius adds: “I am incredibly proud that we have established ourselves in the market in such a short time. It feels amazing that our products and services are now available in many hotels across Europe, and even here at home in Helsingborg.”
Gympak’s business concept is both simple and innovative. They provide workout clothing and equipment that hotel guests can borrow or rent directly on-site, allowing guests to work out on their own terms, whether they forgot their workout clothes or didn’t pack for exercise. Today, Gympak partners with a large number of hotels across Europe and has gained attention for its focus on sustainability. By offering reusable workout garments, hotels actively contribute to the health of their guests and a more eco-friendly stay.
One of the smallest hotels Gympak works with is in Italy and has only 19 rooms, but even here, there has been significant demand for workout clothing. This shows that the need for healthy alternatives exists regardless of the hotel’s size.