Elite Hotel Frost in Kiruna is enhancing the guest experience by integrating wellness solutions through a new partnership with Gympak. By offering in-room fitness and recovery options, the hotel makes it easier for travelers to maintain their well-being throughout their stay.
Elite Hotel Frost, located in the heart of Kiruna – Sweden’s northernmost city – is a newly built four-star hotel set to open in June 2025. The hotel features 154 modern, smoke-free rooms that blend contemporary comfort with the unique charm of the Arctic. Guests can also enjoy two exquisite restaurants, a sophisticated sky bar, and state-of-the-art conference facilities designed to meet the needs of both business and leisure travelers.
A key highlight of the hotel is Vana Spa, located on the rooftop. It offers both indoor and outdoor infinity pools, saunas, a hammam, a fully equipped gym, spa lounges, and treatment rooms – all with spectacular panoramic views of the surrounding nature.
Bringing Wellness to the Arctic Hotel Experience
Through the partnership, Elite Hotel Frost will offer its guests access to Gympak’s innovative wellness apparel, in-room fitness solutions, and digital wellness platforms. These features allow visitors to engage in light exercise, stretching, and mindfulness from the comfort of their rooms or in the hotel’s modern fitness and wellness center.
Silvester Mujkic, General Manager of Elite Hotel Frost, sees the collaboration as a key step in meeting the needs of today’s travelers: “More and more travelers want to maintain their routines even while on the go, and wellness is playing an increasingly important role in the hotel experience. Through our partnership with Gympak, we can offer smart wellness solutions that make it easy to unwind, stay active, and find balance – whether our guests are visiting for work or leisure.”

Silvester Mujkic has extensive experience in the hotel industry and has previously been involved in launching several Elite hotels. With Elite Hotel Frost, he continues to develop hotel experiences with a focus on quality and guest satisfaction.
This commitment to well-being also reflects Kiruna’s own transformation. Known for its breathtaking natural beauty, including the Northern Lights and Arctic wilderness, the city is undergoing a historic relocation due to mining activities. While embracing modernization, Kiruna remains deeply connected to its cultural and environmental heritage. Elite Hotel Frost’s partnership with Gympak aligns with this forward-thinking spirit, offering a wellness-driven experience for travelers seeking both adventure and balance.
Gympak, a leading provider of on-demand fitness and wellness solutions, is excited to bring its expertise to Kiruna’s hotel industry. By integrating its innovative technology into the hotel, guests will have more opportunities to maintain their wellness routines during their stay.

Jone Sølvik, CEO of Gympak, commented on the partnership, saying: “Wellness is no longer just a convenience; it’s an expectation. Through our partnership with Elite Hotel Frost, we are making it easier for guests to prioritize their well-being while experiencing everything this extraordinary destination has to offer.”
Elite Hotel Frost’s wellness initiative reflects a broader shift in the hospitality industry, where hotels are evolving into holistic lifestyle experiences. Through this partnership with Gympak, the hotel takes another step toward meeting modern travelers’ expectations for both comfort and well-being.
For more information:
Jone Sølvik, VD Gympak, jone.solvik@gympak.com | +46 706 112 100
Silvester Mujkic, General Manager, Elite Hotel Frost, silvester.mujkic@elite.se