It all started with a simple conversation. Gympak, sitting in Sweden, and Hótel Ísland, based in the heart of Reykjavik, connected to discuss a shared vision: to elevate the wellness experience for travelers in Iceland’s vibrant capital. It didn’t take long before the collaboration was confirmed. Hótel Ísland, Iceland’s first dedicated wellness and spa hotel, immediately recognized the potential to wow their guests with Gympak’s innovative approach to wellness, and the partnership was sealed on the spot.
Nestled next to Reykjavik’s Laugardalur valley – home to Iceland’s largest thermal pool, botanical gardens, and a variety of recreational facilities – Hótel Ísland has long been a haven for guests seeking relaxation and rejuvenation. This collaboration with Gympak is the hotel’s next big step in offering guests an unforgettable, holistic wellness experience.
Reykjavik itself offers the perfect blend of urban charm and natural beauty. From the striking Hallgrímskirkja church and bustling harbor to the nearby geothermal baths and volcanic landscapes, there’s something for everyone, whether they’re seeking adventure or relaxation. Hótel Ísland provides the perfect base for discovering all that Reykjavik and its surroundings have to offer.
Wellness with a personal touch
Guests at Hótel Ísland will now be greeted with Gympak’s premium wellness bag, a thoughtfully designed package containing sustainable activewear. This addition fits perfectly into the hotel’s mission to provide a seamless and elevated wellness experience for their visitors. Beyond the wellness bag, the hotel also offers exceptional amenities, including the serene Silfra Spa and Restaurant Hekla, where guests can relax, dine, and recharge in a soothing environment.
“Our goal at Hótel Ísland is to create extraordinary experiences that resonate with our guests long after they’ve left. The moment I saw Gympak’s concept, I knew it was the perfect match for what we want to offer. It’s more than just a service; it’s about enhancing our guests’ well-being on every level,” says Karolina Zawadzka, General Manager of Hótel Ísland.
A new chapter for wellness in Iceland
This partnership represents a significant moment for both Gympak and Hótel Ísland, as it marks Gympak’s first venture into Iceland’s hospitality industry. Together, they are setting a new standard for wellness-focused hotels in the region, blending modern luxury with holistic well-being in a way that’s never been done before in Iceland.
“Today, wellness is not just a luxury; it’s a necessity. By partnering with Hótel Ísland, we’re able to deliver meaningful, impactful experiences that go far beyond traditional hospitality,” says Jone Sølvik, CEO of Gympak.
This partnership signals a fresh approach to wellness tourism in Reykjavik, where sustainability, innovation, and top-tier service converge, offering a new way for travelers to experience Iceland.
For more information:
Jone Sølvik, CEO Gympak | jone.solvik@gympak.com, +46 706 112 100
Karolina Zawadzka, General Manager, Hótel Ísland Spa & Wellness | karolinaz@hotelisland.is